We used Google Analytics for many years, but its increasing complexity meant that basic users found themselves overwhelmed by the steep learning curve and the fact that they had to leave their website to get that information.
We replaced Google Analytics with Plausible Analytics, a privacy-focused, open-source web analytics platform designed to provide website owners with actionable insights while respecting user privacy.
By focusing on essential data and eliminating unnecessary complexity, Plausible Analytics enables users to understand their website’s performance and make informed decisions without compromising the trust of their visitors.
Unlike traditional analytics tools, Plausible is committed to simplicity and transparency, offering a lightweight, easy-to-use interface that delivers essential metrics without the need for cookies or personal data tracking. This makes it a perfect choice for businesses and developers who prioritize data privacy and compliance with regulations such as GDPR.
